Could Your Business Use a Social Media Checkup?

Monthly Mixer

Mark your calendars for July's Monthly Mixer at Christ Lutheran! Mixers are always free and are open to the public. They are a great way to connect to other like-minded local business owners, centers of influence along with perspective customers/clients. Plus they are a great way to stay in touch with the happenings at the Chamber! See you on Wednesday, July 11 at 5:30 p.m.

Local Business News

This month is the month of announcements! Southwest Diner just announced they are beginning delivery along with online ordering! Have your delicious eats delivered in Boulder City for a nominal $2 delivery charge! Follow them on Facebook for mouthwatering news and on Instagram for mouthwatering views.

Downtown Dental has a new Practice Administrator; Esther Holmes brings over 27 years of clinical coaching and management experience to the practice. Stop by for their New Patient Summer Special where for only $97 you can get x-rays and exam with paid standard cleaning. This is for cash patients only and must be free of periodontal disease. Stop by and see Dr. Huxford at 1150 Arizona St. 702-293-1437

Firestone officially opens! Although their Ribbon Cutting isn't until August 17, Firestone Complete Auto Care Boulder City is open and ready to serve you! Grab your coupons over on our Facebook page and make sure you come check them out when we co-host their grand opening and Ribbon Cutting on August 17!

Amethyst Reiki has published their July schedule. Check out the schedule on their Facebook page under "events" or visit their website for more information. There is also a free gift with a $60 purchase from now until July 31, 2018!

Social Media Corner

Does your business have a Facebook business page? Instagram? Pinterest? Google Plus? Chances are you have one or more of these to help market your business. These platforms attract and are meant to attract a very different set of users. Facebook is the most common used social media platform where 1,754,000,000 active users scroll over 648,000,000 minutes each month on their screens. Out of that number of users, 1,126,000,000 are mobile users which means you need to capture attention very quickly. And you're not going to capture attention on Facebook by selling to your audience.

Facebook launched as a college app where students could be social and plan meetups without having to text or call each other. It has evolved to a platform that can benefit both businesses and consumers, but if it's used effectively. You should refrain from overly promoting your products or services on Facebook or any other platform because you risk your posts not being viewed. People are not coming to Facebook to buy things; they are coming to be social, get entertained, learn something, engage with friends. So keeping your posts 30% Personality based (show a bit of your own personality), 30% Purposeful (how to use your product or service) and 40% Promotional (actually talk about what your products or services can do for the consumer) will help you stay relevant and make it through to your customers.

If you utilize Instagram, which is owned by Facebook, but is really for you to show off your creativity with your products or services, should be even less promotional. If you're looking to up your social media game, let us know! We can help!
Chamber Happenings Mobile - Could Your Business Use a Social Media Checkup?