October 7, 2019

Upcoming Events

Spanish Fork Meet the Candidates @ 7 pm
10/08/2019
07:00 PM - 08:00 PM M
Spanish Fork Senior Center
167 W Center St
Spanish Fork, Ut 84660

Ribbon Cutting--Lion's Pride Insurance
10/09/2019
12:00 PM - 01:00 PM M
Lion's Pride Insurance
851 N 100 E
Spanish Fork, Ut 84660

Ribbon Cutting--Salem Hills Eye Care
10/10/2019
12:00 PM - 01:00 PM M

Salem Meet the Candidates @ 6:30 pm
10/10/2019
06:30 PM - 08:00 PM M
Salem Community Center
151 W 300 S
Salem, Ut 84653

Farmer's Market
10/12/2019
08:00 AM - 01:00 PM M
40 South Main St
Spanish Fork, Ut 84660

Noon Networking Luncheon
10/16/2019
12:00 PM - 01:00 PM M
Canyon View Park
3300 E Powerhouse Rd
Spanish Fork, UT 84660

Ribbon Cutting-Goforth Heating & Cooling
10/17/2019
12:00 PM - 01:00 PM M
Chamber Office
67 E 100 N
Spanish Fork , UT

Street Fair on Main
10/19/2019
08:00 AM - 01:00 PM M
Spanish Fork Library Park
49 South Main St
Spanish Fork, Ut 84660

Farmer's Market
10/19/2019
08:00 AM - 01:00 PM M
40 South Main St
Spanish Fork, Ut 84660

Chamber Office

Mon - Thur 9 am - 3 pm
67 E 100 N, Spanish Fork, Ut
801-798-8352
office@spanishforkchamber.com

Our Mission Statement


To PROMOTE a vibrant local economy, to PRODUCE collaborative business partners, and to SERVE as the voice of business in enhancing the Spanish Fork & Salem area.

4 Reasons You're Losing Customers (or soon will be)

Christina R Green

4 Reasons You’re Losing Customers (or soon will be)
 
                        © GraphicStock


Do you track the number of sales you make along with the revenue? Of course you do. How do your numbers look? Are you increasing or remaining the same? Hopefully you’re not down this year but if you are, these may be some of the reasons why and what you can do to fix them:

You Can’t Compete on Price

I’m making a broad generalization here, but as a small business you can’t compete on price with the big chain stores just as I can’t compete with writers who are overseas and on Fiverr.
I don’t want to. Neither should you.
If you make price your differentiator there will always be someone who can underbid you. There are plenty of businesses looking to take a hit in one area in the hopes they will get additional business in the future. That’s exactly how large retail and grocery stores work.
Better differentiators for small business include customer service, a unique product, a unique way of doing something, or even a value ad.
If you are a small business, find something other than price to differentiate your business. Your wallet will thank you.  

You Have no Differentiator

When kids open a lemonade stand, it’s all about location and need. They need a good location to be successful and people will stop when they need a drink. That’s fine until the kid next door opens a lemonade and hot dog stand. Now they and their competitor share a similar location, both are just as easy to get to, and the first lemonade stand has a limitation on its business – nothing to eat. Assuming they don’t get into a pricing war, the first stand better come up with a way to differentiate. If not, they’ll likely lose business.

You’re Not Making Your Customers Feel Special

Customers will buy from you without that “special” feeling until someone comes along who competes with you AND makes them feel special. There are tons of ways to make your customers feel appreciated everything from providing the happiest, best, most attentive service to giving away special previous customer discounts. Find a way to appreciate them and they’ll be more likely to return again and again.  

You’re Unreponsive

When customers like your shop and enjoy your brand, they want to connect with you. If they try to do so on one of your social media profiles and you are unresponsive, they will read that as uninterested in them. Millennials especially want to be able to provide direct feedback to businesses on social media. If you’re not active on there or not responsive, you’re sending a message without ever writing one.

2020 is right around the corner. It’s time to review 2019 and decide what you want this upcoming year to look like. If you’re worried about your sales numbers this year, or just want to see them improve next year, follow this simple advice and make 2020 The Year of Your Customer.  
 

Ribbon Cutting - Lions Pride Insurance



For: Lions Pride Insurance

When:  Wednesday, October 9th @ Noon

Where:  
851 N 100 E, Spanish Fork

Ribbon Cutting - Shootology



For:  Salem Hills Eyecare

When:  Thursday, October 10th @ Noon

Where:  
446 N State Road 198, Salem

Scarecrow's on Main

Meet the Candidates Night!



* Spanish Fork *

Tuesday October 8th - 7:00 pm  (Spanish Fork Senior Center)
If you would like to submit questions to the Spanish Fork candidates click HERE

* Salem *

Thursday October 9th - 6:30 pm (Salem Community Center)
If you would like to submit questions to the Salem candidates click HERE

South County Business Summit

Run for the Chamber Board of Directors!



Chamber Today Advertising




Would you like to advertise on our Chamber Today Television Show?  Our show is aired 6 times per week on SF17!

The cost for chamber members is only $75 ($100 for non-chamber members) for each 30 second commercial, per month you choose to advertise. 

If you do not have a commercial produced, you can talk to Pete Hansen with SF17 and he can help you out.  Pete can explain the costs involved with producing a commercial for your business.

You can watch our latest episode HERE
 

Chamber Champions

These businesses invest $2,500 or more each year to support the mission of the Spanish Fork & Salem Chamber of Commerce.

Weekly Newsletter - October 7, 2019