Called “the biggest sporting event in the world and the most over-hyped event in human history,” with $10+ million at stake, commercials costing $4 million for a 30-second spot, record-setting broadcast ratings, and 110+ million viewers, the Super Bowl is uniquely American. So too are the many Super Bowl-related parties celebrating it.
This talk about the Super Bowl as a mega-event includes a brief history of the game, the economics (stake holders, host cities, advertising, gambling, and the role of media), fandom, sexism, racism, ritual and religion, violence, and the language of football. Partying itself is also key, whether sponsored by celebrities and/or corporations, taking place as tailgates, potlucks, picnics, or general pig-outs, Super Bowl Sunday has become a special day unto itself. All these topics, and many more, promise quite a story in the telling of how the Super Bowl is celebrated.
A resident of Madison, Linda has written book about community media, women and HIV/AIDS, female Olympians and Paralympians, and Celebrating the Super Bowl: Programs, profits, and parties. Check out her website: LKFullerSport.com